About Us - The Awesome Experiences Team - Awesome Experiences

Call us today on

+44(0)208 432 0885




Founder William Burton led several big-name travel companies before launching Awesome Experiences. Even as a travel CEO, he didn’t have enough holiday time to experience all the fantastic trips he was selling to other people. He found that the detailed itineraries of these trips often had far too many nice-to-do time fillers, and lacked many amazing activities available in the destinations. He took the challenge of seeing whether – by including only true highlights – trips could be condensed into just one week away from work without becoming too rushed. He found that most could, with a fair amount of relaxation time, and some awesome activities too.

He also realised that the process of researching and booking trips of a lifetime was massively inefficient. Typically it took hours on the phone and a huge number of emails to agree an itinerary with a tailor-made tour operator or travel agent. The end result often wasn’t that different from the starting point – although typically far more expensive. So William set about creating expert-designed trips that would meet most busy professionals’ core requirements. These trips have a few options allowing people to tailor trips to their personal needs and can be booked straight off the page. They are priced in advance – so the price you see on the page is the price you’ll pay – and the confirmation process takes a maximum of 48 hours, so the whole process happens in significantly less time than a tailor-made operator.




Headed by William, the team has more than 85 years combined experience in the travel industry and has journeyed across the world in search of adventure. Together, we know all about flight timetables, seamless transfers, health and safety, and getting the best prices for our customers – but the thing that unites us is a passion for discovering new cultures and corners of the globe. We’ve used our knowledge and contacts to partner with the best suppliers on the ground (from expert guides and great hotels to reliable travel partners), and to build the web’s best selection of hassle-free trips to the world’s most exciting destinations.

What is an Awesome Experience? - William explains his idea

ACCEPT COOKIESTo give you the best possible experience, this site uses cookies. Using this site means you agree to our use of cookies. We have published a cookies policy, which you should read to find out more about the cookies we use. View cookies policy.